Where is the way for China's paper packaging industry?

In 2015, China's economy and manufacturing industry were in a critical historical period of comprehensive change, purification, optimization and improvement. Where do packaging and printing enterprises go? How to develop healthily and become more competitive through market purification? With such questions, I attended the executive board meeting held by the Paper Committee of Shanghai Packaging Association on the afternoon of August 29, which was very enlightening.

What should industry associations do now? Only by focusing on the development of the industry, entering the market, and entering the enterprise, can the industry association understand the actual situation of the current development of the industry and enterprises, and can it really do practical things for the enterprise, so that the member enterprises can operate together in the new normal, help each other, complement each other, do not break down, do not fight a price war, firmly remember the safety of production first, and make the enterprise survive.

To adapt to the current new changes, enterprises must have new development ideas and new development directions. Look at the development models and ideas of all kinds of enterprises visited by Huaning Culture in the past few days. Can it enlighten you?

The leading enterprise, Hexing Packaging, follows the new mode of packaging+Internet packaging creative design release bidding+the introduction of the world's latest digital inkjet printing technology and equipment+the provision of new high-end services+the integration of resources across the country, scale, large-scale, reflecting comprehensive strength, and taking the development of the Group;

Jingye Paper takes the path of paper making+packaging+modern management+domestic and foreign cutting-edge manufacturing technology and equipment+automation and intelligent production+user resource integration across the country+high-end high-quality services+attracting high-quality customers at home and abroad;

Xinxiang Chenglin follows the principle of packaging+Internet packaging creativity, bidding+modern management+domestic and foreign cutting-edge manufacturing technology and equipment+automation, intelligent management and production+integration of local advantageous resources+provision of high-quality services, and becomes a regional leading enterprise;

Achieving the goal of packaging is international packaging+modern management training+specialized production of cartons (various industrial markets)+production of cutting-edge technology equipment at home and abroad+joint research and development of enterprises, universities and colleges (with postgraduate workstations)+high-quality services;

Shanghai Golden Star Packaging (Grade III factory) follows the principle of independent research and development+differentiated and personalized production (independent research and development and production of moisture-proof, waterproof, mildew-proof, fresh-keeping seafood, vegetable and fruit cartons, exported to the United States)+development of various professional markets.

In order to achieve sustainable development, enterprises must first comply with the needs of market development, open up new markets and new fields, and take the unique path most suitable for their own development according to their actual situation.

The development law and process of China's packaging and printing market are industry reshuffle, industry agglomeration, enterprise merger, and elimination of a large number of backward enterprises. The larger the backward capacity, the better the better. The enterprises that can survive are good enterprises, and take the road of advanced manufacturing and China's industrial manufacturing 2025. There is no weak market, only weak technology and backward management. The products with higher technical quality are in short supply. The products without technical content and quality are inventory and overcapacity.

Packaging and printing is a supporting industry for all kinds of products and a service industry. The service market is infinite and the value is infinite. For example, the military packaging market that has been opened now is a huge market for speeding up the construction of national defense, accelerating the construction of the military, strengthening the country, the military and the people. As long as the United States does not die, the military packaging will never end. How many business opportunities are contained in military packaging, some say hundreds of billions of output value, What's more, there are trillions of output value. At present, packaging and printing enterprises are on the same starting line. Once anyone can enter this market first, they will have the pricing right of product packaging and the right of joint research and development cooperation. The value of these products is really incalculable, just like you go to a hospital, who will control your price.

Living in the present, facing the new market changes, we should explore and grasp new fields and new markets, use new ideas, new technical equipment, automated production, perseverance, concentration, specialization and strength.

Where is the road? In fact, the road is at your feet!