How to face the huge household paper market and fierce market competition?

At present, the annual sales of the global tissue paper market exceed $100 billion. The Asia-Pacific region is the main consumption area, accounting for approximately 40% of the market share. With the growth of the middle class in this region, the demand for tissue paper is expected to increase further.

A growing number of factory owners want to seize the opportunity and gain a foothold in the tissue paper market. Then I think that in the face of the huge tissue paper market and fierce market competition, what we need to think more about is what products our end consumers prefer?

With the improvement of consumers' awareness of hygiene and the environment, the requirements for the quality and sustainability of tissue paper are also getting higher and higher. In terms of application scenarios, it can be divided into household and commercial uses.

Let's first talk about household use. The family is one of the main consumption areas of tissue paper. In the household environment, tissue paper is usually used in places such as bathrooms, kitchens, and dining tables. Therefore, when purchasing, family consumers often need to purchase different types of tissue paper.

For example, roll paper, which is mostly used in bathrooms; tissue paper, which is mostly used in living rooms and bedrooms; napkins and kitchen paper, which are mostly used on dining tables and in kitchens to meet daily life needs such as wiping, cleaning, and hand drying.

For consumers, the more types of tissue paper they purchase, the longer the time and energy they need to compare, and the corresponding increase in their home inventory. Our hanging tissue and hanging cotton towels have well solved this problem for consumers. Hanging tissue can be used in multiple scenarios, such as bathroom, living room, bedroom, kitchen... wherever it is needed, just hang it there, does not take up space, has a beautiful surface packaging, and can also be used as a decorative embellishment in the room.

For consumers, they no longer need to spend too much time and energy comparing tissue paper. They only need to choose a hanging tissue to solve all their scenario applications!

Let's take a look at the commercial aspect. The commercial field includes various commercial places and institutions. For example, restaurant, hotel, office, medical institution, school, and other places all need tissue paper to meet hygiene and cleaning needs.

For them, tissue paper is usually supplied in the form of large packages or large rolls to meet the requirements of frequent use. Moreover, customers who enter and exit such places have gradually increased requirements for hygiene and cleanliness.

For example, if a restaurant uses exposed large rolls of paper, it will make customers lose their confidence in going again. Customers will think that the hygiene conditions of the restaurant are not up to standard!

However, if these places use hanging tissue with exquisite packaging and large capacity, and the tissue paper is drawn from the bottom, it will make customers feel a sense of reassurance and think that it is very hygienic.

Looking at the current situation of the overseas tissue paper market, it is not difficult to see that the demand for tissue paper is increasing continuously, and the competition for market share is fierce.

Here, we convey our value concept to all collaborators who are preparing to enter this industry and those who are preparing to innovate and want to innovate. We always believes that only by grasping the hearts of consumers can we achieve a win-win situation!

Our hanging tissue production line, whether in terms of speed or quality, has received wide acclaim. Every collaborator who has chosen us has expressed that they highly recognize our production line. It has high speed, high quality, extremely low error rate, and extremely high stability, which greatly reduces the cost of the factory and brings more benefits! Creating more benefits for you is the beginning of our win-win situation!